Why Hiring a Trade Show Magician Will Increase Sales For Your Company

Lets face it, trade shows can be boring, everything looks the same, feels the same and everyone is just going through the motions. You want something exciting at your booth that is going capture attendees attention and break pattern. Mostly importantly you want something that is non invasively going to give people a positive association with your brand without feeling sold too. That is where a magician comes in but not just any magician a specialized trade show magician. A trade show magician can be your secret weapon to achieving your business goals. Outlined below are some of the key positive benefits you will have when you hire a trade show magician.

The Element of Surprise

Trade shows can all look the same old. You want to do something that is unexpected and going to break people attention. Magicians are the masters of capturing attention and drawing pulling people in. People are automatically drawn to magic. It is a form of escapism and allows people to witness things that shouldn’t be possible. Most people will enjoy magic and welcome the unexpected idea with a smile. You will hear comments like ” what a great idea of having a magician at a trade show, I would never thought of it, but it is great idea”. People are use to seeing coffee cards, giveaways, spring to win, VR technology demonstrations. This is are all great ideas, but nothing gives the attendees a more hands of, interactive experience that they will remember forever than having a magician. This element of surprise will create positive emotions and associations with your brand, which brings me to my next point.

Brand Awareness

One of the key metrics for trade show exhibitors is creating a brand awareness. This is why magic is such as a powerful tool. Not only does is make people stop and look at your exhibition stand but people than have a positive, fun experience, which they than associate with your company brand. People wont necessarily remember what happened, they will remember the feeling they were left with. Is that not your highest goal, having more people have positive feelings towards your company?

Lead Generation

Following on from brand awareness is the actual tangible generation of lead. Once you have given value to the customer in the form of “entertainment” often people want to reciprocate that by giving you something in return. This can be in the form of business card exchange, scanning there personal information or even a conversation where your sales team can answer any questions they have about the company. Magic is the tool used to generate excitement and create opportunity’s for you to increase your lead generation. People don’t want to be sold to. By giving them value first and actually caring about them they are far more likely to form an ongoing business relationship with your company.

Conclusion

As you can see hiring a trade show magician is a valuable weapon to have to increase excitement, brand awareness, lead generation and eventually a sale. This is not just about having a fun idea that is different but a tangible method of increasing you companies revenue.

Why Hire the Jason Gray Magician For Your Next Event?

I am the #1 highest rated magicians in QLD. I have over 100 consecutive 5 star ratings for corporate events, weddings and private parties.

I am hired for over 100 + events a year by companies like Sony, Mercedes, BMW and Virgin Airlines.

I am all about making my clients happy. I honestly care about the success of your event. .

Fill out the form below for Jason’s pricing and availability

What is a trade show magician?

A trade show is a magician that work the the companies exhibition stand using magic as tool to engage potential clients.

How much does a trade show magician cost?

This depends on the level of skill and experience the roving magician has had. It also depends on factors such as how long you would like the magician to stay at your event for. Your best to contact the magician direct to get a custom quote.

How long will a trade show magician perform for?

A trade magician will usually perform for 1-3 hours.